Mostafa EL Masry

In today’s fast-moving economy, especially in the international trade & investment field, it is of utmost importance to have a competent partner in this area.

Consulting & Solutions

Gives consultant and solution serve to help companies achieve their goals or streamline operations in a particular area of the business, such as sales, IT, finance, marketing, supply chain management, operations, and security.

International Trading

Planning to establish a network of representative offices in Middle East, North Africa, and Sub-Saharan Africa starting by Egypt, Saudi Arabia, Kenya, Uganda, Rwanda, Tanzania, Mauritania, Kuwait, UAE (Dubai).

Business Creator

I have the ability to individually entrepreneur start and run a business with limited resources and planning, and be responsible for all the risks and rewards of the business venture.

Mostafa M. EL Masry
October 2024
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About Me.

Hello, I’m Mostafa Medhat El Masry, an entrepreneur with a passion for building successful businesses that make a meaningful impact. Over the past two decades, I’ve embarked on an entrepreneurial journey marked by innovation, growth, and unwavering determination.

It all began in 2000 when I founded Bright Star EG (BSE), a pioneering company offering cutting-edge IT solutions, internet connectivity services, and software development. Under my leadership, BSE became a trusted partner for enterprises and foreign companies in Egypt, paving the way for numerous successful collaborations and projects.

In 2010, I ventured into the consumer electronics market with Bright Touchpad, the first Egyptian brand of Android tablets. Through relentless innovation and a customer-centric approach, Bright Touchpad quickly gained traction, capturing a significant market share and earning the loyalty of tech enthusiasts nationwide.

Building on this momentum, I founded E-Trade EG in 2016, a company dedicated to providing quality control, training, and marketing services. With a focus on enhancing brand presence and reach, E-Trade EG empowered local and international brands to thrive in the competitive Egyptian market.

Today, as the Regional Business Partner of Indata in Türkiye, I continue to leverage my expertise and insights to drive growth and success in the region. My latest venture, InPartners, is a testament to my commitment to fostering innovation and facilitating international business development. Through InPartners, we help businesses across MENA and Sub-Saharan African countries unlock their full potential through innovative strategies and outsourcing solutions.

I’m proud to be a visionary leader who has contributed to the economic and social development of my country and region. As I embark on this next chapter of my journey, I remain dedicated to driving positive change and creating opportunities for growth and prosperity.

I welcome you on board and I am glad that you are visiting my portfolio.

The Complete Collection: Post Index
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  • How to Evaluate a Client’s Financial Situation Before Entering Major Business

    One of the most difficult challenges that a business owner, sales manager, or administrative manager may face is evaluating the financial capacity of any new client who begins working with them. Let me give you some tips that you should keep in mind so that you can assess your client’s financial capacity: You must look…

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  • رؤى تسويقية استراتيجية: محادثة مع مصطفى المصري

    محادثة مع صديق ورجل أعمال رؤى تسويقية بواسطة مصطفى المصري بدأت المناقشة بينما كنا في اجتماع نناقش طريقة تسويق وبيع منتجات مصنع بسكويت. في البداية، كنا نتحدث عن التصدير ولماذا لم يُطلب تصدير من هذا المصنع رغم أن أسعاره من أرخص الأسعار إذا قارناها بحجم المنتج. بالطبع هناك عيوب في المنتج. كان تعليقي أنه تم…

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Expand Your Reach with 33 Years of Regional Expertise

Due to its experience and knowledge I will be glad to help you grow your business by using my 33 years of experience and through my relationships network which can offer you a vast range of services not only to market your products by bringing them to a wider knowledge with the aid of in the region in the Middle East, North Africa, and Sub-Saharan Africa and to make you a part of our growing community of professionals who seek our consulting solutions in Sales and Marketing which is part of our external sales and marketing services through my team work which is located in a number of countries in the region which provides a representative offices in the Middle East, North Africa, and Sub-Saharan Africa, starting with Egypt!

Areas of Expertise

  • Strategic Planning & Business Development – Sales & Marketing Strategy Development
  • Training Sales & Marketing Teams – Managing Commercial, Technical, & Organizational Interests
  • Solving Management Challenges & Issues – Developing Product-Specific Marketing Solutions
  • Addressing Product Development Issues – Reducing Excess Expenses & Improving Financial Efficiency
  • Creating & Establishing New Types of Businesses – Launching Manufacturing & Service Enterprises
  • Short-Term Consulting for Global Assignments – Establishing New Company Branches Worldwide
  • Assembling, Training, & Managing Teams for New Branches – Selecting & Managing Branch Managers
  • Developing Comprehensive Marketing, Management, & Expense Strategies – Implementing Efficient Business Processes & Methods
  • Navigating Location Challenges for Business Expansion – International Business Development & Market Expansion
  • Facilitating Cross-Cultural Collaborations – Mentoring Entrepreneurs & Sharing Entrepreneurial Experience
  • Professional Technical Expertise in IT & Software Solutions – Innovation in Product & Service Development
  • Customer Acquisition & Relationship Building Techniques – Quality Control Implementation & Training Program Development
  • Operational Efficiency & Resource Management – Cross-Cultural Competence in International Business
  • Employee Management & Training for Strong Teams – Financial Management & Operational Optimization
  • Renewable Energy Technologies & Efficient Lighting Solutions – Managing Relationships with Key Stakeholders
  • Providing Leadership to Finance, HR, Business Development, & IT Departments – Negotiating Terms & Closing Deals
  • Ensuring Deals Meet Revenue & Margin Expectations – Presiding Over Day-to-Day, Month-to-Month, & Year-to-Year Operations
  • Supervising Commercial Operations – Developing & Managing Accounts – Enhancing Operations, Business Development, & Service Delivery
  • Identifying, Targeting, & Focusing Resources – Strategic & Business Planning
  • Enthusing & Developing Staff – Working Under Deadline Pressure & Delivering High-Quality Results
  • Organizing & Leading Planned Programs for Growth – Making High-Level Decisions About Policy & Strategy
  • Using Initiative & Working Independently – Working with Various Software & Platforms Quickly
  • Setting the Company Culture

Recommendation Letters

International Outsourcing Sales & Marketing (InPartners) Istanbul – Türkiye Dec 2022 – Present

Founder & Managing Partner

InPartners offers your company the best solution to opening market for your product and services in all MENA and Sub-Saharan African Countries.
InPartners Powered By three companies with more than 65 yeas of collective experience in MENA, and Sub-Saharan African Countries.

Software Solution Company –Indata Global (INDATA) Istanbul – Türkiye August 2022 – Present

Regional Business Partner

Indata Global is one of the leading software companies in the industry with years of experience and an ambitious and motivated team.  Founded in Istanbul in 2017, INDATA Industrial Data Technologies continues its way as Indata Global with the motivation to offer solutions to clients all over the world.   We offer full-cycle Software Development services delivering innovative solutions in Technology Consulting, Product Development, and IT Outsourcing.

Quality Assurance Company – E Trade EG (ETEG) Cairo – Egypt March 2016 – Present

Founder, CEO and Partner

E Trade Eg Business operations were started by Mostafa Medhat in early 2016.

He previously spent 16 years as company founder and General Manager until now for Bright Star Eg and upgrade from personal company to an a shareholding company, Working at Internet and website development, Troubleshooting Services, and Internet security systems. Our company’s original objective to become a Sales & marketing solutions consulting, quality control and Safety Assurance consulting, service enterprise and to assist companies in Egypt.

IT Company–Bright Star EG (BSE) Cairo – Egypt June 2000 –Present

Founder, CEO and Partner

Bright Star Eg original objective was to become a computer troubleshooting service enterprise and to assist foreign companies in Egypt. We have now expanded this objective to include Internet connection services, Export software, Multimedia CDs, Websites (development, designed, hosting, and marketing). The past 8 years have proven to be very successful, for we have experienced growth in sales and customers in each year of operation.

SUCCESS, GOALS AND PARTNERS OF SUCCESS

Development, Satisfaction and Longevity.

Some of our success stories ( 2000 — 2022 )

Company’s

CROWN.
SWISSAIR.
TAQA ARABIA.
SYMRISE S.A.E.
CITY GAS EGYPT.
SINAI EXCHANGE.
UNIVERSAL TIRES.
OLYMPIC AIRWAYS.
Universal Tires Company.
REDBACK DRILLING TOOLS.
Tenth of Ramadan Exchange Co.
Embassy of the Argentine Republic.
Embassy of the Republic of Panama.
GOODYEAR MEDITERRANEAN REGION.
HUAWEI TECHNOLOGIES CO LTD EGYPT.
Embassy of the Federal Republic of Germany in Cairo –Egypt.

GOALS

My Goals

Growing our business globally.
Providing consultancy activities.
Gaining comparative advantages.
Developing more flexible solutions.
Improving and developing our business performance.

PARTNERS

PARTNERS OF SUCCESS

Dell.
Intel.
Vodafone.
Microsoft.
Etisalat Egypt.
Internet Egypt.
Rochen Limited.
NameCheap, Inc.
Comec Computer.
Truman Electronic.
LINKDSL (Orange Internet).
Surpass High -Tech Co., Ltd.
Intel Software Partner Program.

If you need professional advice on your project, you can ask me for a consultation. I have extensive experience and expertise in various fields, and I can help you achieve your goals.

Contact me today to schedule a meeting.

Please feel free to contact me via LinkedIn.

  • Why do you need a business consultant?

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  • Again, Why is continuity the basis of success?

    Again, Why is continuity the basis of success?

    Let’s go back to the article on continuity is the basis of success, to talk in more detail about the advantages of continuity and why it is the basis of success. Continuity is the cornerstone of all aspects of our lives and for anything in our lives, but here we are only talking about the…

  • How to Evaluate a Client’s Financial Situation Before Entering Major Business

    How to Evaluate a Client’s Financial Situation Before Entering Major Business

    One of the most difficult challenges that a business owner, sales manager, or administrative manager may face is evaluating the financial capacity of any new client who begins working with them. Let me give you some tips that you should keep in mind so that you can assess your client’s financial capacity: You must look…

  • رؤى تسويقية استراتيجية: محادثة مع مصطفى المصري

    رؤى تسويقية استراتيجية: محادثة مع مصطفى المصري

    محادثة مع صديق ورجل أعمال رؤى تسويقية بواسطة مصطفى المصري بدأت المناقشة بينما كنا في اجتماع نناقش طريقة تسويق وبيع منتجات مصنع بسكويت. في البداية، كنا نتحدث عن التصدير ولماذا لم يُطلب تصدير من هذا المصنع رغم أن أسعاره من أرخص الأسعار إذا قارناها بحجم المنتج. بالطبع هناك عيوب في المنتج. كان تعليقي أنه تم…

  • Strategic Marketing Insights: A Conversation with Mostafa EL Masry

    Strategic Marketing Insights: A Conversation with Mostafa EL Masry

    A Conversation with a Friend and Businessman: Marketing Insights by Mostafa EL Masry The discussion began as we were in a meeting discussing the method of marketing and selling the products of a biscuit factory. At first, we were talking about export and why no export request was made from this factory even though its…

  • Investing in Africa: Challenges and Opportunities for Western Investors

    Investing in Africa: Challenges and Opportunities for Western Investors

    Investing in Africa presents a unique set of challenges that can often deter Western investors, who are concerned about the potential risks associated with financing projects on the continent. Key Challenges Opportunities for Growth and Development Despite these challenges, it’s important to note that Africa also offers significant opportunities for growth and development. The continent’s…

Latest News

Signing the agreement with (Arteek Ras Gharib Refinery & Utilities Provider) as sole Business Advisor & Consultant (Jan 04, 2024).

Establish new company (InPartners) in Istanbul Türkiye.

African Business Opportunity Discovery Expedition Started next February 2023.

Signing the agreement with myQuest (myQuest) and INPARTNERS as sole Authorized Distributor in Turkey, Africa and Gulf regions (Mar 30, 2023).

Signing the agreement with MARKA Communications (MARKA) and INDATA Endustriyel Veri Teknolojileri San (Indata) as sole Authorized Distributor in Turkey and Africa (Egypt, Djibouti, Rwanda, Mozambique, Gabon, Ghana, Mauritania, Morocco, Algeria) regions (Dec 26, 2022).